Dr. Ayelet Fishbach is the Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing at the University of Chicago Booth School of Business — and she knows a thing or two about creating successful behavioral change. In fact, she wrote the book on it.
In this episode of The Game Changing Attorney Podcast, Dr. Fishbach spills the truth about behavioral change, touching on topics such as:
- The difference between self-control and willpower
- How our environments impact our behaviors
- How failures and setbacks increase our motivation
