Accountability Changes Everything

There is a surefire way of improving your health and fitness.

I meet so many overworked, busy law firm owners who have spent so long neglecting that area of their lives that they don’t even seem to know where to start.

When I want to improve something, whether it’s health and fitness or any other area of my life, I follow a recipe that almost always leads to the outcome I want.

It consists of two simple steps: measure and make it public. 

Step one: develop the habit of measuring the thing you want to improve. 

As an entrepreneur, you already understand the value of KPIs. You can’t improve a number if you don’t know what better looks like for your organization. So you start by tracking revenue, leads, conversions, expenses, and whatever other numbers tell you whether you’re moving in the right direction. 

You can do the same thing personally. Whether it’s tracking what you eat, measuring your body fat percentage, or weighing yourself every day, you start the process by getting a baseline and continuing to see how the metrics change. Remember, it’s not about the daily number, but what happens to it over time. 

It’s the same reason looking at your bank account regularly can change your financial behavior. When you pay attention to something, you become more conscious of your decisions around it. When you ignore it for months, you have no idea where you stand until you finally look. (And usually, what you find is not what you were hoping to.)

You can’t improve what you aren’t measuring. But measuring comes with a vital step two: making your goals public. 

The purpose isn’t to get attention but to take on accountability. 

If you have a fitness goal, tell your friends what weight you intend to be by next quarter, month, year, whatever it may be. Then, give them permission to keep you accountable. 

You can even take this further by posting about it publicly. That’s what I did.

I knew I wanted to look a certain way for our 2025 Game Changers Summit, so I posted a photo of myself, my “before,’ and announced my intention for everyone to see. 

I did it because I knew that every time I didn’t “feel like” going to the gym, watching what I ate, or getting to bed early, I’d remember that I made a public commitment, and it would push me to do these things anyway.

That’s exactly how it worked. 

If the idea of sharing your goals and intentions with people makes you uncomfortable, it’s worth asking yourself why. Maybe it’s your mind’s way of telling you you’re not fully committed. That’s okay. Not every goal has to be your goal right now. But if you really want something, you need to find the “why” that will keep you committed when the initial motivation disappears.

Maybe you want to be healthy and active for your grandchildren; maybe you want to have the energy to keep doing the things you love; or maybe you want to feel confident when you take your shirt off. Your why doesn’t have to impress or make sense to anyone else but you. It does, however, have to be strong enough to keep you moving. 

Wanting something and being 100% committed to it are two different things. 

If you think you’re ready to be committed, then pick a goal and follow the simple formula: baseline, make it known, measure.

Measuring it will make sure you improve at it.

Making it public will make sure you actually follow through with it.

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